• Develop seasonal sales strategies and detailed weekly demand plans.
• Align marketing requirements with internal stakeholders to ensure excellent customer service.
• Serve as the primary point of contact for export customers, maintaining clear communication and high service standards.
• Build and maintain strong, long-term relationships with customers, growers, and suppliers.
• Identify and develop new business opportunities within export markets.
• Negotiate pricing and volumes to maximise sales performance and grower returns.
• Manage stock levels, claims, and trade agreements to minimise commercial risk.
• Present market insights, sales performance, and key data to customers and internal stakeholders.
• Oversee customer orders, invoicing, claims, and debtors administration.
• Prepare and maintain accurate account reports, forecasts, and key performance metrics.
• Support the finance team in resolving debtor queries and managing overdue accounts.
• Accountable for approximately 20% of total export sales volume.
• Make strategic and operational decisions with direct financial impact.
• Handle a complex portfolio requiring strong analytical, problem-solving, and negotiation skills.

Qualifications and Experience:

• Bachelor's Degree in Commerce, Marketing, Sales, or a related field.
• 5–7 years' experience in sales, account management, and trade.
• Strong understanding of supply and demand dynamics, pricing strategies, and costing principles.
• Experience within the fruit industry or FMCG sector.
• Knowledge of logistics, supply chain processes, and export markets.
• Proven ability to manage customer relationships and drive business growth.
• Strong commercial, analytical, and negotiation skills.